Other Strategic Vision Services

Other services include:

  • Brand equity/Brand image
  • Brand Index/Brand Commitment studies
  • Communications development
  • Concept development and testing
  • Corporate culture consulting
  • Customer satisfaction, retention, and loyalty
  • Equity extensions/New products
  • Future directions/ ValueCentered trends
  • Image studies
  • Leverage Analysis
  • Product development
  • Strategic Positioning
  • Teen and Adult panels and tracking
  • Total Advertising Impact studies
  • Total Quality Award® (TQA)
  • Total Quality Index® (TQI) studies
  • Total Value Award® (TVA®)
  • Total Value Index® (TVI) studies

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